About Us

Hong Shangqi

Sales Director, China Region

Hong Shangqi boasts over 12 years of sales and management experience in agriculture and certification industries. He has held senior management positions at multiple world-renowned certification bodies and agricultural service platforms, with a comprehensive career track record covering the full operational workflows of internationally accredited certification institutions.

Deeply rooted in the forefront of the organic industry for years, he has amassed extensive hands-on expertise in market development, key account management, channel system construction and project delivery. His core focus lies in organic agriculture, ecological textiles and international sustainability certifications. He maintains an in-depth understanding of China’s industrial landscape, market demands and client service frameworks, backed by abundant experience overseeing full-spectrum business operations, extensive industry connections, and sharp capabilities in market insight and strategic evaluation.

He possesses profound knowledge of the standardization progress of China’s agriculture, pain points faced by domestic enterprises expanding overseas, and alignment with international standards. Since joining SRS, he will lead the team to fully integrate headquarters resources, delivering end-to-end support for Chinese enterprises spanning certification services to international capacity building.

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